Home Decor and Online Shopping for Decorative Items, A part of DLF Brands, which was established in 2006, Pure home + living (PHL) is India’s leading home décor & lifestyle brand, that came into being in 2011. A nationally acclaimed luxurious home decor brand with showrooms located across various metropolitan cities of India. With more than 24 stores across India, the store displays modern visual merchandizing and an assorted product catalogue that narrates the true design philosophy of the brand. Designed for ‘Inspired Living’, Pure home + living has an exclusive assortment of classic and contemporary home accessories.