A few years ago, virtual reality sounded like a term out of a sci-fi novel or someone’s dreams. Yet, today, leading global technology firms are racing to create and develop the best virtual reality technologies, and marketers are coming up with more sophisticated ways to use VR in sales support strategies in the B2B sector. So, how can this technology improve the sales process and help companies to achieve even better financial results? Read on to find out the answer to this question and more.