The concept of “nutraceutical” arose first in the survey from U.K., Germany and France, where diet was rated higher by the consumers.

Nutraceutical is the hybrid form of ‘nutrition’ and ‘pharmaceutical’. Both play an important role in the growth of body. The basic reason behind the growth of the Nutraceutical market in the worldwide are the current population and the health trends.

Food products can be categorized as dietary fibre, pre-pro biotics, poly-unsaturated fatty acids, antioxidants and other different types of herbal and natural foods. In whole, ‘nutraceutical’ has lead to the new era of medicine and health.

TYPE OF NUTRACEUTICALS SEGMENTS:
Nutraceuticals segments can be classified in three segments

1. Herbal and natural products
2. Dietary supplements
3. Functional foods

Now a days, in day to day life people often use more herbal and natural products. This is the only reason that the most rapidly growing segments are the Herbal / Natural products and the dietary supplements.

Benefit of nutraceuticals:
Consumers are deeply concerned about how their health care is managed, administered and priced. They are frustrated with the expensive, high-tech, disease-treatment and managementapproach predominant in modern medicine.So the consumer is seeking complementary or alternative beneficial products and the red tape of managed care makes nutraceuticals particularly appealing.These nutraceuticals help in combating some of the major health problems of the century such as obesity, cardiovascular diseases, cancer, osteoporosis, arthritis, diabetes, cholesterol etc. In whole, ‘Nutraceutical’ has lead to the new era of medicine and health, in which the food industry has become a research oriented sector.

Nutraceuticals as Therapeutic Agents:
The majority of the Nutraceuticals having the multiple therapeutic benefits and have been claimed to have physiological benefits or provide protection against various diseases as the following products:

1. Cardiovascular agents
2. Immune boosters
3. Anti-obese agent
4. Anti-diabetic agents
5. Anti-cancer agents

Now a days Mychemist is the only place where you can find the reliable Nutraceuticals products at your near by Chemist. Better research-proven products will help to enhance consumer confidence in Nutraceuticals products and get the health benefit.

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